This presentation was for the launch of Harvey Nichols Kuwait new loyalty program for their vVIP clients. It was necessary to ensure that the sheer volume of new information was presented to the sales team in a thoughtful and engaging manner. utilising simple animation to interject the monotony of words. large amounts of text were arranged into bitesize blocks and displayed in a style that is both informative and interesting.
Creatively using PowerPoints' transitions and animations to story tell made the information load easier to digest and more engaging for the audience. In addition all backgrounds and scenes were created to relate back to the brand. Key brand colours of antique gold, black and white were used to preserve brand image and relatability.
Special characters were created to assist in the story telling aspect and bring the roleplay concept to life. A more engaging approach that was used in the clarification of the concept whilst adding some humour and connecting with the audience on an emotional level.
